Table of Contents
Job Description
| Company | Testbook |
| Job Title | Growth Marketing Manager |
| Industry | Marketing |
| Qualification | Any Graduate |
| Experience | 1 To 2 Year |
| Location | Delhi |
Marketing Manager Responsibilities
- Analyze and assess campaign metrics to attain and surpass performance objectives across various channels, including Push Notifications (App & Web), Emails, SMS, and WhatsApp.
- Crafting strategic customer journeys to enhance engagement and foster retention.
- Strategizing and implementing activities for the successful launch of a product.
- Effective coordination and negotiation prowess demonstrated with both internal and external stakeholders.
- Lead the creative direction for Product Marketing, overseeing the development of impactful images and videos through collaboration with Graphics and Video Teams to achieve measurable metrics such as CTR, App Installs, and CPI.
- Proficient in analytical and data skills, particularly adept with Google Sheets/Excel for comprehensive data analysis.
- Robust operational expertise coupled with swift execution capabilities.
- Essential proficiency in both copywriting and scriptwriting skills is required.
Marketing Manager Requirements
- Possesses 1-2 years of prior experience as a Retention/Product Marketer.
- Comprehensive expertise in Marketing, CRM, and attribution tools, including Branch, WebEngage, and Communications via Sheets.
- Practical expertise in managing marketing communications and proficiently forecasting/reporting outcomes.
- Demonstrated history of unwavering customer focus and dedication.
- Proven capacity to navigate both strategic and tactical thinking seamlessly.
- Exceptionally collaborative, adept at multitasking in intricate environments.
About Company
Join Testbook, the rapidly ascending startup at the forefront of the EdTech revolution, boasting a user base of 4.4 crore students and over 242 Crore tests attempted. With a stellar Android App, Testbook offers the ideal environment for talent incubation, providing flexibility in project selection and work dynamics. Backed by IIT alumni co-founders, the team has grown to 600 in-house employees and numerous remote interns and freelancers, making it the opportune moment to be part of this dynamic force.
How To Apply ?
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2. Click the “Click Here” button below.
3. Visit the official website by clicking on the apply link.
4. Fill in the required details using the provided information.
5. Double-check the accuracy of the provided information.
6. Submit your application. Good luck!
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