Table of Contents
SEO Specialist Job Description
| Company | Social Beat |
| Industry | Digital Marketing |
| Job Title | Ecommerce SEO specialist |
| Qualification | Any Graduate |
| Experience | 0 – 2 years |
| Location | Chennai, Bangalore, Mumbai, Gurgaon |
Responsibilities
Keyword Research and Optimization: The Ecommerce SEO Specialist conducts thorough keyword research on Amazon and Google using tools like Keyword Planner, SEMrush, and SellerApp. They utilize this research to optimize product pages on Amazon, enhancing category rank and conversion rates. Additionally, they ensure overall listing optimization according to Amazon SEO best practices.
Catalog Management and Competitor Analysis: The specialist is responsible for managing product listings within the Amazon catalog, continuously monitoring competitors, and adjusting strategies to maintain a leading position within the category. This involves hands-on experience with tools such as Jungle Scout, Helium 10, and Zonguru for effective competitor analysis.
Platform and Tool Proficiency: Candidates for this role must demonstrate a strong knowledge of eCommerce platforms including Shopify, WooCommerce, BigCommerce, and Magento. Additionally, proficiency in various SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, and Ahref is required for successful strategy implementation.
Requirements
The role is open to freshers or individuals with 0-2 years of experience in SEO who possess analytical thinking skills and a genuine passion for search engine optimization. Effective communication skills are also necessary for coordinating with clients and the extended team to execute SEO strategies effectively.
In summary, the Ecommerce SEO Specialist role involves keyword research and optimization, catalog management, competitor analysis, platform proficiency, and specific requirements for candidates to succeed in this field.
About Company
Established in 2012, Social Beat is a leading digital marketing solutions company in India. With over 250 digital experts across Bengaluru, Mumbai, NCR, and Chennai, they manage 3% of India’s digital media investment and hold Premier Partnerships with Google, Facebook, LinkedIn, and Amazon. Serving as growth partners for startups like Khatabook and established brands like ITC and Tata Cliq, Social Beat is renowned for driving innovation through creative and performance-driven strategies. They have garnered numerous awards and recognition from industry leaders, solidifying their position as one of the fastest-growing agencies in the country.
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